The mobile webspace is a rapidly growing market. According to research from Yahoo more websites will be viewed via mobile devices compared to the “old” desktop method by 2014.

Consumers are increasingly accessing their mobile smart phones for instant browsing,purchasing, information, location based searches, and much, much more.

With so many businesses these days utilizing what has been called Other People’s Marketing, or OPM, there are some important considerations to take into account, including making sure that it’s a relevant and manageable exercise and ensuring customers don’t lose you as the social networking environment changes by owning your own place online.

Are you familiar with the Disney Pixar movie Up? It's one of my favorite movies and there's a particular scene that just cracks me up. Without ruining it for you if you haven't seen it, a group of dogs flying fighter planes is attacking until someone yells, Squirrel! and off they go into another direction, forgetting what they were supposed to be doing in the first place.

Facebook Business pages are becomingly increasingly popular with businesses that use these as part of their marketing plan. But as any web marketing consultant will tell you, not everyone uses these to their best advantage. But if used correctly, a Facebook Business page can be a very effective form of marketing.

There are a variety of tools available that allow you to run competitions on your Facebook profile. These encourage your customers to interact with your business and spread the word amongst others.

It is probably the concern of every business owner - "How do I increase my profits?"

The business has been set up, the client base has been established, and your products have gained a good following - so what else must you do to increase cash flow? How do you substantially increase profit?

Here are the top 5 tips that might help answer your questions.
 

Back in the spring of 2002 BBC 6 Music launched, coal mining ended in Scotland and the Queen Mother died. Another story that crept under the media radar at that time was the launch of the online printer ink retailer, Stinkyink.com. On 22 April 2012 serial entrepreneur, John Sollars, celebrates a decade of trading and gives advice to start-ups on how to survive beyond the early years.

John Sollar’s tips for new businesses: “It’s different for everyone but these tactics have worked for me.

Promotion through group text messaging is distinctive from various other promotional avenues in a number of ways. It is less expensive than print advertising and online media buys. If your SMS marketing and advertising promotions are executed properly, they'll deliver results more quickly than search engine optimization. In addition, delivery of your messaging comes about more quickly; your clients are more inclined to check their cellular devices for text messages than open up their laptops to check for email.

I recently got back from an amazing event called Be The Change. What I love about these events is that I learn tons of things, get new ideas, find inspiration, build new relationships, discover opportunities for growth and, of course, uncover new paths to profit.

These events are amazing brainstorming sessions on steroids!

In early 2011 the Coalition government used a White Paper to set out its commitment to helping UK business trade and invest more and in new markets. The Minister of State for Trade and Investment, Lord Green, recently conceded that while the UK  “has made some real progress,” but “our strategy cannot be secured in just one year; this is a marathon, not a sprint."

When we engaged a moving company for the moving of our home, writes Shamala Tan, they came over and had a chat about what we needed and then they told us what their 'rules' were to help us to achieve what we needed.

Some of these 'rules' were printed on the cartons. I was impressed by their rules. Why? The 'rules' made good business sense and business cents for both the moving company and their clients.