feedback
Using social media to reshape business processes
Social media is much more than chat-rooms. But many businesses don't understand how to use it properly, according to a recent study by Gartner. "Social media is not an end in and of itself — it is an enabler," said Anthony Bradley, group vice president at Gartner. "Social media technologies are tools and, like any technology, it is how people use those tools that delivers enterprise results." It allows business to
Make more money by asking the right questions
Lots of organisations invest a lot of time, money and effort in getting customer feedback. I also think that lots of organisations waste lots of time, money and effort in getting customer feedback. Why? They ask the wrong questions, they ask lots of questions, but don’t actually listen, or they listen to the answers and then do nothing about what they hear!
Turn criticism into sales
One of the "aha moments" I've had in the past few weeks is that many solo professionals (or entrepreneurs) shrink up and get defensive after receiving any question or suggestion about how they do their work.

